Marketing Course Structure Diagram with Credits



1st Class
2018 - 2019 Fall Semester
Course Code Course Name Browse T A ECTS
YDİ101 Foreign Language I (English) 2 0 2
ATİ101 Principles of Atatürk and History of Turkish Revolution I 2 0 2
TDİ101 Turkish Language I 2 0 2
Elective 10
PZP103 Marketing Legistation 2 1 4
Total ECTS: 16
2018 - 2019 Spring Semester
Course Code Course Name Browse T A ECTS
İŞY104 Business Management II 3 0 3
YDİ102 Foreign Language II (English) 2 0 2
ATİ102 Principles of Atatürk and History of Turkish Revolution II 2 0 2
KGS003 Quality Assurance and Standards 2 1 3
PZP203 Sales Management 3 1 4
TDİ102 Turkish Language II 2 0 2
Elective 14
GNM102 General Accounting II 3 1 4
İKY002 Human Resources Management 2 0 4
BES102 Physical Education II 0 2 2
İST004 Statistics 2 0 4
Total ECTS: 30
Total ECTS(Year): 46
2nd Class
2018 - 2019 Fall Semester
Course Code Course Name Browse T A ECTS
PZP304 Export Techniques 2 0 4
PZP301 Global Marketing 3 1 5
PZP303 Marketing Communication Techniques 3 1 4
PZP302 Marketing Research 3 0 5
Elective 12
GRŞ105 Entrepreneurship I 2 0 4
TRP305 Tourism Marketing 3 0 4
PZP305 Trade Mangement 1 1 4
Total ECTS: 30
2018 - 2019 Spring Semester
Course Code Course Name Browse T A ECTS
PZP403 Consumers Behavior 3 0 4
PZP401 Electronic Marketing (E-Marketing) 3 1 4
PZP402 Field Sales Planning 2 2 4
PZP404 Marketing Management 2 1 4
STJONL Summer Training 0 0 2
Elective 12
GRŞ106 Entrepreneurship II 2 0 4
ÖMİ108 Professional English II 2 0 4
AYT006 Research Methods and Technics 0 2 4
Total ECTS: 30
Total ECTS(Year): 60